NCFA Canada | August 15, 2013

Major Brands, Portals and Partners now Powered by FundRazr 

Daryl Hatton, CEO of FundRazr, presenting at BCTIA Demo Day. Source: FundRazr

Vancouver, BC – FundRazr moved from stealth mode today with the introduction of CFaaST, (Crowdfunding as a Service Technology), the ability for customers to run a fully functional crowdfunding service on their own branded site, Powered by FundRazr.  At the Entrepreneurs in a Global Marketplace session today, CEO Daryl Hatton explained, “We think the primary focus should be on the customer brand and the funding they are enabling. We’ve introduced a lightning-fast SaaS solution to plug, play and fund for brands with massive online customer bases in need of personal or project funding.”        

The panel discussed the challenges of global expansion and a shared insight was a hyperlocal focus on the customer in each market.  A platform model that adapts to localization and local partners and taps existing community is a recipe for success.

2013 has been good to FundRazr with over $31 Million raised in 18 countries and awards including 2013 TIA Most Promising Startup and as a winner of the Global Adventure competition, sponsored by UK Trade & Investment.  The industry-leading social network integration for Facebook, Google + and Twitter baked into the platform helps ensure much greater social visibility than simple social sharing and as a result, more funding.

“Currently, people in need of funding visit a multitude of crowdfunding sites. The next meaningful evolution will be not yet another niche platform but a movement powering major online brands and websites globally to create funding and engagement directly on their websites for their customers.  All Powered by FundRazr.”  Hatton commented. He added, “the numerous benefits for partner brands include the brand halo of public good enabled, new content, repeat traffic and heightened community and loyalty. Plus partner campaigns will also receive bonus visibility on FundRazr.com.”

The numerous advantages of this solution and The FundRazr Story are captured in this video and client examples and more information can be viewed on the Poweredby.FundRazr.com website.

About FundRazr:

Vancouver-based FundRazr is the easiest, most effective crowdfunding platform in the galaxy Our deep social integration enables customer campaigns to rise above the noise on Facebook, Twitter, Google + and email and securely collect payments via PayPal.  More than 40,000 customers in 18 countries have raised millions for projects, passions and causes they care about.

FundRazr. Crowdfund Anything. Anywhere.  More information can be found at http://fundrazr.com/blog

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Media Contacts:

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