Calgary Herald  |  Posted by Brock Willis  |  April 2, 2013

Over the last five years we have seen Internet technology disrupt a number of industries, sending the dominant players into a downward spiral from a kingdom they once ruled. Whether it was ignorance from management teams or simply the fact that technology changed too rapidly for their massive organizations to shift their operations, the results remain the same with new companies taking over as the market leader. Its not just the main players that are effected when an industry is disrupted either, its all of the supporting industries and service companies that receive a rude awakening as well.

The music industry was quietly taken over by Apple and its iTunes service when executives failed to adapt to online music piracy.

Video rental giant Blockbuster filed bankruptcy in 2012 after years of opting not to enter the online market via an acquisition of Netflix.

Amazon’s online book sales’ having an effect on traditional bookstore chains is an understatement.

Newspapers….you get the idea.

With the rise of Crowfunding platforms around the global and non-profit organizations like the National Crowdfunding Assocation of Canada (NCFA Canda) advocating Crowdfunding within their respective countries, it appears to be only a matter of time before our capital markets are disrupted by this Internet technology trend.  The launch of the JOBs act in the United Sates, short for Jumpstart Our Business Startups, gives the ability for the general public to receive company equity in exchange for funding is now a possibility. Excessive profits, amid fraud and scandals have really demonstrated the inefficiencies in the worlds capital markets, which is why the following three aspects of Crowdfunding could disrupt capital markets:  Transparency, Versatility and Accessibility.

Brock Willis works at JOI Media, a Calgary based software development company. Winner of the Emerging Enterprise of the Year Award in 2011, JOI Media has two industry leading products including a Social Intranet and a Crowdfunding Platform.

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